Articoli su SEO, accessibilità web, sicurezza informatica e best practices nello sviluppo web.
Rollout from August 18 to 21, 2026, declared target: scaled content abuse. What the data actually shows, how to tell a spam update hit from a technical issue, and what to do (and not do) if you were hit.
How to optimize Google Business Profile for local businesses in Tuscany: categories, services, photos, reviews and quote requests.
Second edition of our Google Italy ranking factors study: 6,824 URLs, 841 keywords, 57 technical factors measured with Spearman correlation. Core Web Vitals are not among the significant factors. Keyword in title is, with clear strength.
We analyzed 601 pages ranking in Google Italy's top positions across 135 Italian keywords, measuring with Spearman correlation which on-page factors are genuinely associated with rankings. The results confirm some principles and debunk a few widespread myths.
Google AI mode is reshaping the Italian SERP. What it means for organic traffic, which sites are most at risk, and what to do concretely to adapt.
Complete technical guide to JSON-LD structured data in 2026: how to implement it correctly, the 7 errors to avoid, and why it's essential to appear in Google's AI overviews.