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Articles on SEO, web accessibility, cybersecurity and web development best practices.

Website Security in Italy in 2026: HTTPS Is Not Enough

The IWSS study analyzed 10,022 .it domains: TLS is now mature, but security headers, cookies and email authentication remain far from widespread.

September 11, 2026 Leggi l'articolo

SEO

7 min

Google's August 2026 Spam Update: What It Hits and What It Doesn't

Rollout from August 18 to 21, 2026, declared target: scaled content abuse. What the data actually shows, how to tell a spam update hit from a technical issue, and what to do (and not do) if you were hit.

August 31, 2026 Leggi l'articolo

SEO

11 min

Google Business Profile for local businesses in Tuscany: a practical guide

How to optimize Google Business Profile for local businesses in Tuscany: categories, services, photos, reviews and quote requests.

August 26, 2026 Leggi l'articolo

SEO

10 min

Google Italy Ranking Factors 2026: Complete Study of 6,824 Pages

Second edition of our Google Italy ranking factors study: 6,824 URLs, 841 keywords, 57 technical factors measured with Spearman correlation. Core Web Vitals are not among the significant factors. Keyword in title is, with clear strength.

June 22, 2026 Leggi l'articolo

SEO

8 min

Google Italy ranking factors 2026: what really counts? Our study on 600+ pages

We analyzed 601 pages ranking in Google Italy's top positions across 135 Italian keywords, measuring with Spearman correlation which on-page factors are genuinely associated with rankings. The results confirm some principles and debunk a few widespread myths.

June 17, 2026 Leggi l'articolo

SEO

9 min